Zaius

Zaius is a behavioral marketing engine. By drawing customer data from actions across all channels and devices, Zaius enables marketers to understand each customer’s intent on an individual level, and then take action through the appropriate channel (Web, email, mobile, or paid advertising, for example) without having to rely on IT support.

Description

Product Features:
  • Unify cross-channel behavioral data.
  • Model customer behavior to gain better segmentation.
  • Automate real-time campaigns triggered by specific behaviors on any channel.
  • Use push notifications, email, and Facebook campaigns in harmony for the best chance to activate mobile users.
Product Purpose: With a single platform for action and analysis, Zaius is making it easy for B2C marketers to identify key moments and drive behavior through customer-centric campaigns.
Product Attributes: Free Trial: NA Tech Expert: Credit Card Required: NA Avg Installation Time: Not Defined Training: No Training Offered Free Version:

Additional information