

{"id":71615,"date":"2019-03-06T21:32:52","date_gmt":"2019-03-06T17:32:52","guid":{"rendered":"https:\/\/www.digitalclaps.com\/martech-database\/?post_type=product&#038;p=71615"},"modified":"2019-03-06T21:32:52","modified_gmt":"2019-03-06T17:32:52","slug":"sidecar","status":"publish","type":"product","link":"https:\/\/www.digitalclaps.com\/martech-database\/?product=sidecar","title":{"rendered":"Sidecar"},"content":{"rendered":"<p>Sidecar is a programmatic advertising technology that helps retailers get optimal results in Product Listing Ad channels like Google Shopping, Bing Shopping, and comparison shopping engines. It predictively and automatically organizes like-performing products together to ensure that every product in the catalog receives the optimal bid to maximize profitability and meet unique ROI goals. Sidecar also auto-surfaces and breaks out high-performing products individually, so star products can be uniquely bid and positioned to match their potential for revenue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sidecar is a programmatic advertising technology that helps retailers get optimal results in Product Listing Ad channels like Google Shopping, Bing Shopping, and comparison shopping engines. It predictively and automatically organizes like-performing products together to ensure that every product in the catalog receives the optimal bid to maximize profitability and meet unique ROI goals. Sidecar also auto-surfaces and breaks out high-performing products individually, so star products can be uniquely bid and positioned to match their potential for revenue.<\/p>\n","protected":false},"featured_media":71616,"template":"","meta":[],"product_cat":[88],"product_tag":[],"_links":{"self":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product\/71615"}],"collection":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/media\/71616"}],"wp:attachment":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=71615"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_cat&post=71615"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_tag&post=71615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}