

{"id":68791,"date":"2019-03-06T11:15:41","date_gmt":"2019-03-06T07:15:41","guid":{"rendered":"https:\/\/www.digitalclaps.com\/martech-database\/?post_type=product&#038;p=68791"},"modified":"2019-03-06T11:15:41","modified_gmt":"2019-03-06T07:15:41","slug":"preference-management","status":"publish","type":"product","link":"https:\/\/www.digitalclaps.com\/martech-database\/?product=preference-management","title":{"rendered":"Preference Management"},"content":{"rendered":"<p>West\u2019s preference management solution is an online- and mobile-enabled interface that allows customers to self-manage their contact information, channels and subscriptions. Give customers the ultimate in choice, convenience and control by allowing them to indicate and update preferences from a web-based portal. Preferences range from message type, device and time of day, to contact hierarchy for multiple people in the same household or all on one account. Enterprise-wide applicability and visibility ensures that you create a single source of truth across all business units.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>West\u2019s preference management solution is an online- and mobile-enabled interface that allows customers to self-manage their contact information, channels and subscriptions. Give customers the ultimate in choice, convenience and control by allowing them to indicate and update preferences from a web-based portal. Preferences range from message type, device and time of day, to contact hierarchy for multiple people in the same household or all on one account. Enterprise-wide applicability and visibility ensures that you create a single source of truth across all business units.<\/p>\n","protected":false},"featured_media":68792,"template":"","meta":[],"product_cat":[88],"product_tag":[],"_links":{"self":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product\/68791"}],"collection":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/media\/68792"}],"wp:attachment":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=68791"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_cat&post=68791"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_tag&post=68791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}