{"id":67941,"date":"2019-03-06T08:08:04","date_gmt":"2019-03-06T04:08:04","guid":{"rendered":"https:\/\/www.digitalclaps.com\/martech-database\/?post_type=product&#038;p=67941"},"modified":"2019-03-06T08:08:04","modified_gmt":"2019-03-06T04:08:04","slug":"tru-measure","status":"publish","type":"product","link":"https:\/\/www.digitalclaps.com\/martech-database\/?product=tru-measure","title":{"rendered":"Tru Measure"},"content":{"rendered":"<p>Founded in 2009 and headquartered in Sacramento with additional offices in Seattle, Minneapolis, and Denver, Tru Measure is a digital marketing services platform with proprietary tracking technology and a dashboard solution that provides media sales organizations and marketing agencies with insight and guidance on digital media solutions, performance analytics and return on investment (ROI). A wholly-owned subsidiary of McClatchy (NYSE: MNI), the Tru Measure platform is designed to streamline sales, operations, audience targeting, optimization and reporting for data-driven marketing efforts including print, online, mobile and social. Tru Measure supports a broad spectrum of North American, European and Australian companies, including McClatchy, Lee Enterprises, BH Media Group, The Washington Post and EATEL and several advertising agencies.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Founded in 2009 and headquartered in Sacramento with additional offices in Seattle, Minneapolis, and Denver, Tru Measure is a digital marketing services platform with proprietary tracking technology and a dashboard solution that provides media sales organizations and marketing agencies with insight and guidance on digital media solutions, performance analytics and return on investment (ROI). A wholly-owned subsidiary of McClatchy (NYSE: MNI), the Tru Measure platform is designed to streamline sales, operations, audience targeting, optimization and reporting for data-driven marketing efforts including print, online, mobile and social. Tru Measure supports a broad spectrum of North American, European and Australian companies, including McClatchy, Lee Enterprises, BH Media Group, The Washington Post and EATEL and several advertising agencies.<\/p>\n","protected":false},"featured_media":67942,"template":"","meta":[],"product_cat":[88],"product_tag":[],"_links":{"self":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product\/67941"}],"collection":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/media\/67942"}],"wp:attachment":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=67941"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_cat&post=67941"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_tag&post=67941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}