{"id":64596,"date":"2019-03-05T20:09:16","date_gmt":"2019-03-05T16:09:16","guid":{"rendered":"https:\/\/www.digitalclaps.com\/martech-database\/?post_type=product&#038;p=64596"},"modified":"2019-03-05T20:09:16","modified_gmt":"2019-03-05T16:09:16","slug":"traders-edge","status":"publish","type":"product","link":"https:\/\/www.digitalclaps.com\/martech-database\/?product=traders-edge","title":{"rendered":"Trader&#8217;s Edge"},"content":{"rendered":"<p>Trader\u2019s Edge brings intelligence to programmatic advertising, assessing the true value of automated buys and revealing the level of impression quality across multiple metrics, enabling programmatic buyers to adjust and optimize their targeting strategies. Trader\u2019s Edge data segments are available in two ways &#8212; Bid Expert and Server Link. Bid Expert is accessible to advertisers through all major DSPs, while platforms can use Server Link to integrate these segments into their offerings, providing their clients access to quality media.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trader\u2019s Edge brings intelligence to programmatic advertising, assessing the true value of automated buys and revealing the level of impression quality across multiple metrics, enabling programmatic buyers to adjust and optimize their targeting strategies. Trader\u2019s Edge data segments are available in two ways &#8212; Bid Expert and Server Link. Bid Expert is accessible to advertisers through all major DSPs, while platforms can use Server Link to integrate these segments into their offerings, providing their clients access to quality media.<\/p>\n","protected":false},"featured_media":64597,"template":"","meta":[],"product_cat":[88],"product_tag":[],"_links":{"self":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product\/64596"}],"collection":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=\/wp\/v2\/media\/64597"}],"wp:attachment":[{"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=64596"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_cat&post=64596"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.digitalclaps.com\/martech-database\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_tag&post=64596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}